Relevance AI review (2026): pricing, actions and credits, verdict
Relevance AI pricing verified from its docs: Pro $19 a month billed annually or $29 monthly for 2,500 actions, Team $234 or $349 for 7,000; Free plan retired.
Relevance AI at a glance
Facts checked Oct 22, 2026 on relevanceai.com
- Price
- From $19 per month for Pro billed annually ($29 monthly), 2,500 actions and 10,000 vendor credits a month, per the documentation's pricing page; Team $234 ($349) for 7,000 actions
- Pricing model
- The marketing pricing page lists only Enterprise, custom priced, but the documentation's pricing page publishes the plans. Pro costs $19 a month billed annually or $29 monthly, for solo GTM operators, with 2,500 actions and 10,000 vendor credits a month, 2 build users, 1 shared project, 90 days of task history and unlimited workforces, agents, tools and integrations. Team costs $234 a month billed annually or $349 monthly, with 7,000 actions, 35,000 vendor credits, 5 build users, 45 end users, 5 shared projects, calling and meeting agents, an analytics dashboard and priority support. Enterprise is custom, with custom actions and credits, enterprise triggers for Salesforce, Snowflake and Zendesk, agent evaluations, work-hour controls, SSO, RBAC, audit logs, multi-org management, a dedicated account manager and custom implementation. The Free plan is retired for new and existing accounts. An action is a unit of agent work such as sending an email, updating a CRM or running a workflow; a vendor credit pays for AI model and tool usage, passed through at wholesale with no markup, and you can bring your own LLM. Top-ups on a paid plan cost $80 per 1,000 actions and $20 per 10,000 vendor credits. Vendor credits roll over indefinitely while subscribed, plan actions reset at renewal and purchased actions carry forward. The BDR agent is a curated multi-agent system discussed with the team rather than listed with a price.
- Minimum order
- None; Pro at $19 a month billed annually
- Free trial
- None; the docs say the Free plan is retired for new sign-ups and existing accounts
- Billing
- Monthly or annual in advance, renewing each billing cycle unless cancelled; cancellation by notice ends the subscription at the end of the current cycle, which is still charged; fees are non-refundable for change of mind, and vendor credits and actions have no cash value and cannot be refunded or transferred; OnSearch Pty Ltd trading as Relevance AI, Australia
- Setup time
- Minutes to sign up and build from a template; the marketing site offers a demo for Enterprise and the BDR agent
- DNS setup
- Not applicable
- IP location
- Not applicable
- Warmup
- Not applicable; agents act through the apps you connect
- Replacements
- Not applicable
- Domains
- Not applicable
- Integrations
- 2,000-plus app integrations plus custom apps and API integrations, 1,000-plus app triggers, with WhatsApp, LinkedIn and Telegram premium triggers, Salesforce, Snowflake and Zendesk triggers on Enterprise, Any LLM with credits or bring your own, MCP and plugins, Marketplace of agent templates; a BDR agent arranged through sales
Best for: GTM operators and teams who want to build their own agents for research, enrichment and CRM work, with a BDR agent available on request.
Not for: Anyone wanting a turnkey AI SDR with email infrastructure included, or a free tier to experiment on.
Relevance AI pricing
Published prices as of Oct 22, 2026 from their pricing page. Prices change; check before you buy.
| Plan | Price | What you get | Extras | Notes |
|---|---|---|---|---|
| Pro | $19 a month | 2,500 actions, 10,000 vendor credits, 2 build users, 1 shared project | — | Billed annually; $29 monthly |
| Team | $234 a month | 7,000 actions, 35,000 credits, 5 build users, calling agents | — | Billed annually; $349 monthly |
| Enterprise | Custom | Custom actions and credits, enterprise triggers, SSO, audit logs | Top-ups $80 per 1,000 actions | Dedicated account manager |
- Pro$19 a month
2,500 actions, 10,000 vendor credits, 2 build users, 1 shared project
Billed annually; $29 monthly
- Team$234 a month
7,000 actions, 35,000 credits, 5 build users, calling agents
Billed annually; $349 monthly
- EnterpriseCustom
Custom actions and credits, enterprise triggers, SSO, audit logs
Extras: Top-ups $80 per 1,000 actions
Dedicated account manager
What Relevance AI does well
- Published plans in the documentation with clear units: actions for work done, vendor credits for model usage passed through at wholesale.
- Pro at $19 a month billed annually is a low entry point for an agent platform, with unlimited agents, tools and integrations.
- Top-ups without a plan change, and vendor credits that roll over indefinitely while you stay subscribed.
- SOC 2 Type II and GDPR on every plan, with SSO, RBAC and audit logs on Enterprise.
- An active vendor channel and a marketplace of templates, with a BDR agent available through sales.
Where it falls short
- The marketing pricing page shows only Enterprise; the Pro and Team prices live on a documentation page.
- The Free plan has been retired, so there is no way to try it without paying.
- Fees are non-refundable for change of mind and cancellation still charges the current cycle.
- Actions reset at every renewal, so unused plan capacity is lost each month.
- It is a general agent platform; cold email sending, warmup and inbox rotation are not features, they are things an agent would do through other tools.
PureMail score for Relevance AI
Five criteria, 1 to 5 each, scored on what Relevance AI publishes. How we score.
2.8 / 5
- Price and value
- 4 / 5
- Setup and control
- 3 / 5
- Deliverability foundations
- 2 / 5
- Terms and support
- 3 / 5
- Fit for cold email
- 2 / 5
Published prices, effective cost per mailbox at 10, 30 and 100, no hidden fees. Unpublished pricing scores 1.
Time to first send, DNS automation, domain options, sequencer connection, ownership of domains and mailboxes.
Mailbox type and its inherited reputation, IP policy, warmup path, replacement policy for blocked mailboxes.
Minimum order, billing flexibility, refund and cancellation terms, support channel and hours.
Built and permitted for outbound, integrations with sequencers, warmup and verification tools.
What Relevance AI is
Relevance AI is a platform for building and running AI agents, from OnSearch Pty Ltd in Australia: agents, tools and multi-agent workforces built from templates or from scratch, connected to 2,000-plus apps and 1,000-plus triggers, run on any LLM, with a template marketplace and a BDR agent arranged through its sales team. It markets itself as “the home of the AI Workforce” and competes with Clay, Copilot Studio and Gumloop on its own comparison pages. For cold email it is a building kit: an agent can research, enrich and draft, but the sending belongs to a sequencer.
Relevance AI pricing explained
The marketing pricing page lists only Enterprise with a talk-to-sales button; the documentation’s pricing page publishes the rest. Pro costs $19 a month billed annually or $29 monthly, for solo GTM operators, with 2,500 actions and 10,000 vendor credits a month, 2 build users, 1 shared project and unlimited workforces, agents, tools and integrations. Team costs $234 a month annually or $349 monthly, with 7,000 actions, 35,000 credits, 5 build users, 45 end users, 5 shared projects, calling and meeting agents, an analytics dashboard and priority support. Enterprise is custom, adding enterprise triggers, agent evaluations, work-hour controls, SSO, RBAC, audit logs, multi-org management and a dedicated account manager. The Free plan is retired. Top-ups on any paid plan cost $80 per 1,000 actions and $20 per 10,000 vendor credits; credits roll over indefinitely while subscribed, plan actions reset at renewal. The terms make fees non-refundable for change of mind and charge the cycle in which you cancel.
Actions, vendor credits and the BDR agent
Actions count the work agents do, vendor credits meter the models and tools they call, passed through at wholesale, and you can bring your own LLM. Agents run on chat, and on Team and above on calls and meetings too, with triggers from apps, WhatsApp, LinkedIn and Telegram, and on Enterprise from Salesforce, Snowflake and Zendesk. The BDR agent is sold as a curated multi-agent system discussed with the team; the documentation points to a demo rather than a price.
What that means for cold email
Relevance AI can own the research and drafting layer of an outbound motion cheaply, and the per-action model makes the cost of each enriched contact visible. It does not send, warm or rotate inboxes, so it sits in front of a sequencer rather than replacing one, and the retired free tier means budgeting $19 a month before you have a working agent.
Who Relevance AI is for, and who should look elsewhere
Relevance AI suits GTM operators and teams who want to build their own agents for research, enrichment and CRM work, with a BDR agent available on request. It is a poor fit for anyone wanting a turnkey AI SDR with email infrastructure included. Lyzr is the enterprise agent platform with a sales OS, AiSDR and Artisan are turnkey AI SDRs with infrastructure, and Clay is the data workflow tool it names as a competitor. The AI SDR category compares them.
Using Relevance AI with PureMail
Let a Relevance AI agent research accounts, enrich contacts and draft the first touch, then push the output to a sequencer connected to PureMail’s Google Workspace or Microsoft 365 inboxes on separate outreach domains. The agent costs actions and credits; the inboxes and the sending discipline are what keep the replies coming.
Relevance AI alternatives we have reviewed
Lyzr
Enterprise AI agent platform: free to build, from $100,000 a year in production, custom governance; Jazon is its agentic sales OS from prospecting to close.
AiSDR
AI SDR priced per person: $1.50 per person prospected pay as you go with no monthly fee; team plans quoted on quarterly contracts; warmed-up mailbox add-on $33.
Artisan (Ava)
AI BDR that finds leads, writes sequences and books meetings: free for 300 credits a month, Intern $250 and Employee $600 billed annually, larger plans quoted.
Clay
GTM data and workflow platform billed in actions and data credits: free plan, Launch from $185 a month or $167 yearly, Growth from $495 or $446.
Relevance AI FAQ
How much does Relevance AI cost?
As of 22 October 2026, per the documentation's pricing page, Pro costs $19 a month billed annually or $29 monthly for 2,500 actions and 10,000 vendor credits a month, Team $234 billed annually or $349 monthly for 7,000 actions and 35,000 credits, and Enterprise is custom. Top-ups cost $80 per 1,000 actions and $20 per 10,000 vendor credits. The marketing pricing page itself shows only Enterprise.
What are actions and vendor credits in Relevance AI?
An action is one unit of agent work, such as sending an email, updating a CRM record or running a workflow step; plans include 2,500 or 7,000 a month and they reset at renewal, though purchased top-ups carry forward. Vendor credits pay for AI model and tool usage, passed through at wholesale with no markup, and roll over indefinitely while you stay subscribed; you can also bring your own LLM.
Does Relevance AI have a free plan?
Not any more. The documentation says the Free plan is retired for new sign-ups and for existing accounts, which must upgrade to Pro or Team to keep using the platform. The cheapest way in is Pro at $19 a month billed annually, and Relevance AI offers demos for Enterprise plans and for curated systems such as its BDR agent.
Can I get a refund from Relevance AI?
Not for changing your mind. The terms, from OnSearch Pty Ltd trading as Relevance AI in Australia, say fees are non-refundable for change of mind, that cancelling by notice ends the subscription at the end of the current billing cycle which is still charged, and that vendor credits and actions have no cash value and cannot be refunded or transferred.
How does Relevance AI fit with PureMail?
As the builder, not the sender. A Relevance AI agent can research accounts, enrich contacts and write drafts, then hand them to a sequencer connected to PureMail's Google Workspace or Microsoft 365 inboxes on separate outreach domains. Relevance AI itself has no email infrastructure, warmup or inbox rotation, so keep the sending in a tool built for it.
Sources
Disclosure: PureMail sells Google Workspace and Microsoft 365 inboxes and competes with some tools in this directory. We do not assign star ratings and we do not take payment for placement. Spotted an error? Email [email protected] and we will correct it within a week.
More tools in the directory
AiSDR
AI SDR priced per person: $1.50 per person prospected pay as you go with no monthly fee; team plans quoted on quarterly contracts; warmed-up mailbox add-on $33.
Artisan (Ava)
AI BDR that finds leads, writes sequences and books meetings: free for 300 credits a month, Intern $250 and Employee $600 billed annually, larger plans quoted.
B2B Rocket
AI agents, data and outreach in one: Basic $799 a month billed quarterly for 2,000 contacts, Scale $1,299 for 10,000, Unlimited $1,799 for 25,000.
Setup guides from PureMail
How to Set Up SPF, DKIM and DMARC for Cold Email Domains
Step-by-step SPF, DKIM and DMARC setup for cold email domains on Google Workspace and Microsoft 365, plus the mistakes that quietly kill deliverability.