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Cold email setup, done for you How PureMail sets up your cold email infrastructure.

You make two decisions: how many inboxes, and which domains. We do the cold email setup: DNS on every domain, every mailbox created, and each one connected to your sequencer. Most orders are live in about four hours.

  1. 1

    You

    Order your inboxes

    Pick Google Workspace, Microsoft 365 or both, and how many inboxes.

  2. 2

    You

    Add domains and names

    Tell us your sending domains and sender names, or let us generate the names.

  3. 3

    PureMail

    We configure DNS

    MX, SPF, DKIM and DMARC go live on every domain and are checked.

  4. 4

    PureMail

    We create the inboxes

    Every mailbox is created with its name, profile and signature.

  5. 5

    About 4 hours in

    Connected and live

    Inboxes are added to your sequencer, ready to start warm-up.

How it works

Cold email setup in about four hours.

You decide two things: how many inboxes, and which domains. Building the email infrastructure is our job, and it happens in this thread, where you can watch it land.

  1. 1You buy
  2. 2We configure DNS
  3. 3We create the inboxes
  4. 4You start sending
InboxSetup

Your 30 inboxes are being set up

  1. PureMail Setup to you

    9:02 AM

    Step 1 · You buy

    Order received: 30 Google Workspace inboxes

    Thanks! Next, add the domains you want to send from and the sender names (or let us generate realistic ones). Domains stay registered to you.

  2. PureMail Setup to you

    9:40 AM

    Step 2 · We configure DNS

    DNS is set on all 6 domains

    Every domain now authenticates.

    SPFDKIMDMARCMX
  3. PureMail Setup to you

    12:15 PM

    Step 3 · We create the inboxes

    30 inboxes created

    [email protected], [email protected], [email protected] and 27 more. Profile names and signatures are filled in.

    inboxes-getacme.csv

  4. PureMail Setup to you

    12:51 PM

    Step 4 · You start sending

    Connected to Instantly. You’re live.

    All 30 inboxes are in your Instantly workspace. Turn on warm-up, then ramp to your full volume over 2–3 weeks.

    30 of 30 inboxes connected

Before you start

What you need for cold email setup.

Four things from you. Everything else in your cold email infrastructure is our job.

Your setup checklist

4 items

  • Your sending domains

    Registered at any registrar: GoDaddy, Namecheap, Cloudflare, Porkbun and others. Use separate sending domains rather than your main company domain, with up to five inboxes on each.

    How many domains do I need? →
  • Access to their DNS

    We need to add the MX, SPF, DKIM and DMARC records at your DNS host. You keep ownership of the domains throughout.

  • Sender names

    First and last names for each inbox, such as [email protected]. Use your team’s names, or let us generate realistic ones.

  • Your sending tool

    Instantly, Smartlead, ReachInbox, lemlist, Reply.io, Snov.io or another sequencer. We connect every inbox to it.

What's included

Cold email deliverability, already switched on.

Every setting that decides whether your mailboxes reach the inbox is configured before your first send. Nothing to set up, nothing to forget.

Settings · getacme.com

11 of 11 on

Authentication

  • SPF

    Authorises Google or Microsoft to send for your domain.

  • DKIM

    Signs every message so it can’t be altered in transit.

  • DMARC

    Tells receivers what to do when a check fails.

  • MX

    Routes replies back to your inboxes.

Accounts

  • Authentic Google Workspace & Microsoft 365

    Google Workspace and Microsoft 365 reseller mailboxes on your domains, not SMTP relays.

  • US IPs

    Provisioned on US-based infrastructure.

  • Sender names

    Your own names, or realistic ones we generate.

Delivery

  • Connected to your sequencer

    Instantly, Smartlead, ReachInbox, lemlist, Reply.io and more.

  • Live in about four hours

    Average time from a completed order to working inboxes.

  • No setup fee

    Monthly per inbox. Cancel from your dashboard.

  • Support

    24/7 tickets from your dashboard, plus a free call for larger setups.

After setup

Email warm-up and ramp-up plan.

New inboxes and new domains need time to build a sending reputation. Follow this plan and keep each inbox far below Google's and Microsoft's limits.

Cold emails per inbox, per day

Cold emailWarm-up (always on)

Week 1

Warm-up only

Week 2

Warm-up only

Week 3

Start campaigns

Week 4

Full volume

Week 5+

Full volume

Week 1–2

Warm-up only

Turn on your sequencer’s warm-up. No cold email yet.

Week 3

~10 a day per inbox

Start campaigns at about a third of your target volume.

Week 4+

20–40 a day per inbox

Full volume. Keep warm-up running in the background.

Sending limits by provider: Google Workspace · Microsoft 365.

FAQ

Cold email setup: questions, answered.

What happens between your order and your first send.

01

How long does cold email setup take?

On average our team completes the whole setup in about four hours from a completed order: DNS records on every domain, inbox creation and connecting the inboxes to your sending tool. After that, plan two to three weeks of warm-up before full volume.

02

What do I need to get started?

Your sending domains (from any registrar), access to their DNS so we can add the records, the sender names you want (or we generate them) and the name of your sending tool. Everything else is done for you.

03

Do you warm up the inboxes?

Inboxes arrive connected to your sequencer, and you run its built-in warm-up for the first two to three weeks. Instantly, Smartlead and the other major tools all include warm-up.

04

Can I use my existing domains?

Yes, from any registrar. We recommend dedicated sending domains rather than your main company domain, so cold outreach can never affect the email your team sends day to day.

05

Which DNS records do you set up?

MX so replies reach the inbox, SPF to authorise Google or Microsoft to send for the domain, DKIM to sign every message, and DMARC to tell receivers what to do when a check fails. We add all four on every domain and verify them.

06

Can I add more inboxes later?

Yes. Add inboxes from your dashboard at any time; the new ones go through the same setup and are connected to your sending tool.

Still have a question? [email protected] · contact us

Your next reply is one order away.

Google Workspace and Microsoft 365 inboxes from $2.90 a month, set up and connected to your sequencer today.